Keyword history
Follow how individual queries move through the search results and identify meaningful milestones.
SiteWatchlist will turn Google Search Console exports into a clear history of ranking movement, impressions, clicks, and page-level performance.
Movement across the last four reporting periods.
Search history is most useful when it explains the movement, not merely records it.
The first version will focus on your own Search Console data. Later versions can expand into broader search tracking.
Follow how individual queries move through the search results and identify meaningful milestones.
See which pages are earning more impressions, more clicks, and stronger rankings over time.
Track selected search terms, competitors, and websites beyond your own Search Console account.
Raw ranking numbers are only the beginning. The useful part is knowing which changes deserve attention.
| Signal | What it may mean | Possible next step |
|---|---|---|
| Impressions rising, position improving | Google may be testing the page more broadly. | Strengthen internal links and continue improving the page. |
| Impressions rising, clicks flat | The title or description may not be attracting enough clicks. | Review the search snippet and compare it with competing results. |
| Position 11–20 | The query is close to page one. | Prioritize it as a near-term opportunity. |
| Position falling across several periods | The page may be losing relevance or facing stronger competition. | Inspect the page, query intent, and recent changes. |
| New query appears | Google has found a new way to associate the page with a search. | Decide whether the query deserves dedicated content or optimization. |
SiteWatchlist is being rebuilt to make Google Search Console easier to review, compare, and understand.