How to Import Google Search Console into Bing Webmaster Tools
Bing Webmaster Tools can import eligible verified websites and sitemaps from Google Search Console. This lets many website owners add their sites to Bing without repeating a separate manual verification process.
Before you begin
- You need access to Bing Webmaster Tools.
- You need a Google account with access to one or more verified Google Search Console website properties.
- The permission level associated with the property must be sufficient for Bing to recognize and import it.
- Your browser must allow the Google authorization process to open and complete.
Import Google Search Console sites into Bing
Sign in to Bing Webmaster Tools
Open Bing Webmaster Tools and sign in. You can use a supported Microsoft, Google or Facebook sign-in method.
Open the site import option
From the site management area, select the option to import sites from Google Search Console.
Depending on the current interface, this may appear when adding a site or on the main site-selection screen.
Connect the correct Google account
Sign in using the Google account that has access to the Search Console properties you want to import.
If you manage properties through more than one Google account, you can repeat the connection process for the additional accounts.
Review and grant access
Google will display an authorization request. Review the request and allow Bing Webmaster Tools to access the information required to identify your verified Search Console sites and sitemaps.
Select the websites to import
Bing will display eligible properties from the connected Search Console account. The selection screen may also show:
- The site or property URL
- Your role or permission level
- The number of associated sitemaps
Select the sites you want to add to Bing Webmaster Tools.
Confirm the import
Select Import to finish. Successfully imported sites should be added and automatically verified in Bing Webmaster Tools.
Allow Bing time to generate data
Bing says that it may take up to approximately 48 hours for newly added sites to begin showing traffic and analytics data.
An empty dashboard immediately after import does not necessarily mean that the import failed.
What should you check after importing?
Confirm the correct property
- Check the protocol and hostname.
- Confirm that the intended site appears.
- Look for duplicate or normalized property versions.
Review imported sitemaps
- Confirm that the expected sitemap appears.
- Check its processing status.
- Remove obsolete sitemap entries when appropriate.
Inspect important URLs
- Test the homepage.
- Test recently published pages.
- Review Bing's crawl or indexing information.
Review additional Bing tools
- Search Performance
- URL Inspection
- Site Scan
- Backlinks
- IndexNow
Import limits and timing
| Item | Current Bing guidance |
|---|---|
| Sites per import batch | Up to 100 websites |
| Total sites per Bing Webmaster Tools account | Up to 1,000 websites |
| Initial Bing analytics | May take up to approximately 48 hours |
| Multiple Google accounts | Supported by connecting and importing from each account |
| Ongoing ownership checks | Bing periodically validates ownership through the connected Search Console account |
Import troubleshooting
A Search Console property is missing from the import list
Possible explanations include:
- You connected the wrong Google account.
- Your permission level is insufficient.
- The property already exists in Bing with equal or higher access.
- Bing normalized or grouped related property URLs.
- The property is not an eligible website property.
Confirm the Google account and your Search Console access before reconnecting.
The import succeeded, but no data appears
Allow up to approximately 48 hours for Bing to generate initial traffic and analytics information.
Also remember that Bing reports Bing data. A website with substantial Google traffic may initially have little measurable Bing activity.
The sitemap did not import
Check whether the sitemap is associated with the selected Search Console property and whether Bing can access the sitemap URL.
You can also submit the sitemap manually inside Bing Webmaster Tools.
Bing says my ownership can no longer be confirmed
Bing periodically validates ownership through the connected Search Console account. This may fail if:
- The Google connection was revoked.
- You lost access to the Search Console property.
- The connected account changed.
Reconnect the Search Console account or verify the site through another supported Bing method, such as DNS, an XML verification file or a homepage meta tag.
Can I disconnect Google Search Console afterward?
Bing provides a disconnect option for linked Search Console accounts in the profile area.
Because Bing uses the connection for periodic ownership validation, disconnecting it may require you to verify imported sites through an alternative method.
Does importing improve rankings?
Importing does not guarantee higher rankings. It gives Bing access to the verified site and sitemap information needed to establish the Webmaster Tools property.
The resulting reports can help you find crawl, indexing and search visibility issues, but the act of importing is not itself a ranking boost.
Import or manual verification?
| Situation | Recommended method |
|---|---|
| The site is already verified in Google Search Console | Import is generally the fastest starting method |
| You do not use Google Search Console | Add and verify the site manually in Bing |
| You do not want an ongoing Google account connection | Use DNS, Domain Connect, XML-file or meta-tag verification |
| You manage many verified sites | Import can reduce repetitive setup work |
| A property does not appear in the import list | Confirm permissions or use manual verification |
Import steps, limits and ownership details were reviewed against Bing's Add and Verify Site documentation and Bing's official Search Console import guide. The interface and limits may change. Last reviewed: July 30, 2026.